Trending Balak is a comedy short film YouTube channel focused on delivering humorous, relatable, and engaging content to entertain a wide audience.
The goal of this branding project was to create a fun, energetic, and memorable logo that reflects the lighthearted and comedic nature of the channel. The logo design incorporates bold typography, vibrant colors, and playful elements to establish a strong visual identity that resonates with the audience.
Designed a fun and engaging brand identity for Trending Balak, a comedy short film YouTube channel. Created a playful logo, YouTube banner, thumbnails, and social media assets, ensuring a strong, recognizable visual presence that boosts audience engagement and brand consistency.
Project Workflow: Branding for Trending Balak – A Comedy Short Film YouTube Channel
1. Understanding the Brand & Audience
Conducted research on comedy YouTube channels to analyze trending design elements and audience preferences.
Defined the channel’s tone, personality, and target audience (youth, meme culture, short film enthusiasts).
Identified key branding goals: fun, modern, and highly recognizable.
2. Concept Development
Brainstormed logo ideas, exploring different typography and visual styles.
Created mood boards with references for colors, fonts, and iconography.
Shortlisted 3-5 rough concepts that captured the essence of humor and entertainment.
3. Logo Design & Refinement
Designed initial logo drafts, experimenting with playful yet bold typography.
Incorporated dynamic elements (like a laughing face, speech bubbles, or expressive symbols) to enhance the comedic feel.
Explored different color schemes (bright, engaging tones) and refined the best option for a vibrant and eye-catching look.
Ensured the logo was scalable, versatile, and adaptable across different platforms (YouTube, social media, thumbnails).
4. Branding Elements & Assets
Designed YouTube banner, profile picture, and watermark to maintain consistency.
Developed social media assets (Instagram highlights, reels covers, and story templates) for cohesive branding.
Created YouTube thumbnail templates to ensure a recognizable and engaging visual style.
5. Finalization & Delivery
Conducted final reviews and refinements based on feedback.
Exported high-resolution files in multiple formats (PNG, JPG, SVG) for flexible use.
Delivered a brand style guide, including color codes, typography, and usage instructions.
6. Implementation & Results
Applied the branding across the YouTube channel and social media platforms.
Improved channel recognition and viewer engagement through strong visual identity.
Helped establish Trending Balak as a fun, professional, and entertaining brand, attracting a wider audience.
